Jul 15, 2019
Recent studies show that Dentists' earnings is staying flat while dental insurance reinbursements DECREASE! And I'm here to tell you that your Profitability is YOUR responsibility! Just because insurance reinbursements are decreasing, it does not mean that your profitability has to suffer.
Here's what I would tell you:
1. Everyone is in sales! Simply doing the clinical things in your practice can't be the only thing you focus on. Realize that you are in sales. Put a focus on finding out what is MOST important to the patient and creating VALUE for each and every patient. Come to this realization, find the things in your practice that are and aren't working, and come up with strategies to MAXIMIZE your dental practice!
2. Realize that patients' dental insurance company is a tool. The insurance companies are running a business just like you and are going to make decisions that serve them. If you 100% depend on insurance, as soon as their reinbursements decrease, your practice suffers! Realize that taking insurance is a choice, and your profitability should not rely on it.
3. Get outside help! There are unlimited resources online to help you maximize your practice. You can read some books, research online, find dental business strategists. Any of these resources will help you decide what you want your practice to be, and can help you come up with strategies to help you get there!
Thank you for watching!
It's all about HAPPIER CLIENTS, BETTER RESULTS, MAKING MORE MONEY, AND ENJOYING THE RIDE!
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