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No matter what business you're in, the challenge of running a business is daunting. You need to be more than just great at what you do -- you need to have a masters in business to make your hard work worthwhile. In this podcast, we will provide the tips and tools you need to run an efficient business, make more money and maximize your enjoyment running your practice.

Feb 15, 2019

Today on Growth Prophets, we are talking about the myth that is “If I only had the right client, then my business would be successful!”

This is not true! I’d challenge that and say that what you believe, what your mindset is, is where you’ll start to operate and move yourself towards that belief. I’m here to tell you that finding the “right client” is not going to make your business any more successful.

Instead take on the belief that if your clients say, “I can’t afford it,” it really means that they don’t see value. Your clients will buy anything they want or need if they see value!

So, what do you do about it? How do I take on this belief and begin growing my business with happier clients, better results, make more money, and enjoy the ride? Here are 4 steps that I would give you!

1. Identify your belief for what it is. If you’re thinking that you don’t have the right client base and you don’t think you can pull the right clients from the area that you’re in. Ask yourself, “Does operating from a belief of ‘I don’t have the right clientele in my area’ serve my business, the people on my team, or my family?” If you say no and you truly believe that it doesn’t serve those things, go to the next step.

2. Take on the belief that your clients can afford anything that they want or need if they see value and write that belief down!

3. Start collecting references that supports your belief. With an open mind and open heart, go out and do the research to prove to yourself that your belief IS possible!

4. Put all your energy learning how to create value for your clients. You've got to find out what is most important to the client and then base the solution or diagnosis on what is most important!

You can’t go backwards, if you start at the 4th step and start trying to learn to create value, but you’re still holding on to the belief that you don’t have the right clients, you’re not going to put all your energy into taking on this new belief and be the best you can be!

If you go through these 4 steps, you’ll have HAPPIER CLIENTS, BETTER RESULTS, MAKE MORE MONEY, AND ENJOY THE RIDE! And that’s what I want for you!